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	<title>Alice Ainsworth</title>
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	<description>Focus on best practice within local government communications</description>
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		<title>Planning your content migration &#8211; a dull but essential task</title>
		<link>http://aliceainsworth.com/?p=104</link>
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		<pubDate>Fri, 28 May 2010 11:45:45 +0000</pubDate>
		<dc:creator>Alice Ainsworth</dc:creator>
				<category><![CDATA[Website development]]></category>
		<category><![CDATA[information architecture]]></category>
		<category><![CDATA[LGNL]]></category>
		<category><![CDATA[migration]]></category>
		<category><![CDATA[navigation]]></category>
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		<description><![CDATA[Migrating the content of a council website can be a pretty intimidating task. The typical local government site will have thousands of pages, pdf downloads and images. Depending on the way you work you might also have a couple of hundred content owners/authors to think about.
Having recently gone through the migration process at Southwark Council [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Introducing and integrating social media into your intranet</title>
		<link>http://aliceainsworth.com/?p=98</link>
		<comments>http://aliceainsworth.com/?p=98#comments</comments>
		<pubDate>Mon, 15 Mar 2010 23:14:36 +0000</pubDate>
		<dc:creator>Alice Ainsworth</dc:creator>
				<category><![CDATA[Social media]]></category>
		<category><![CDATA[Intranet]]></category>

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		<description><![CDATA[So, not content with spending all my waking hours working on the redesign and relaunch of Southwark Council&#8217;s website, a couple of months ago I also agreed to speak at a conference on public sector intranets &#8211; namely on how to introduce social media.
I&#8217;ve managed a couple of council intranets now and they always seem [...]]]></description>
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		<title>Social media in a local government campaign &#8211; a case study</title>
		<link>http://aliceainsworth.com/?p=70</link>
		<comments>http://aliceainsworth.com/?p=70#comments</comments>
		<pubDate>Mon, 10 Aug 2009 21:53:19 +0000</pubDate>
		<dc:creator>Alice Ainsworth</dc:creator>
				<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Burgess Park]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[cipr]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[SE1]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://aliceainsworth.com/?p=70</guid>
		<description><![CDATA[**UPDATE &#8211; shortlisted for Digital Excellence in CIPR Local Public Services   Group’s Excellence in Communications Awards**
I was yabbering away in one of the Building the Perfect Council Website (#pcw09) plenary sessions a couple of weeks ago about how council comms/web/marketing people should just dip their toe into the water of social media &#8211; [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Google for local government</title>
		<link>http://aliceainsworth.com/?p=44</link>
		<comments>http://aliceainsworth.com/?p=44#comments</comments>
		<pubDate>Sun, 09 Aug 2009 12:58:17 +0000</pubDate>
		<dc:creator>Alice Ainsworth</dc:creator>
				<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Website development]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[google]]></category>
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		<category><![CDATA[youtube]]></category>

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		<description><![CDATA[The local gov day at Google&#8217;s London HQ this week (#googlelocalgov) definitely gave me some food for thought. No, they didn&#8217;t have all the answers, but as a group we do tend to have a LOT of questions.
There are a few things I&#8217;ll be looking into over the next few weeks as a result:
1. Google [...]]]></description>
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		<title>Social media checklist</title>
		<link>http://aliceainsworth.com/?p=11</link>
		<comments>http://aliceainsworth.com/?p=11#comments</comments>
		<pubDate>Sat, 01 Aug 2009 09:35:31 +0000</pubDate>
		<dc:creator>Alice Ainsworth</dc:creator>
				<category><![CDATA[Social media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[guidelines]]></category>
		<category><![CDATA[planning]]></category>
		<category><![CDATA[policy]]></category>
		<category><![CDATA[ROSIE]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[twitter]]></category>

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		<description><![CDATA[A few months ago the number of people asking for advice about Facebook, Twitter etc was starting to alarm me. I mean, at least they were asking questions and not plunging headfirst into their own online campaigns but still, talking people down from their big ideas was taking up a lot of time.
I would have [...]]]></description>
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		<title>Developing a social media policy</title>
		<link>http://aliceainsworth.com/?p=14</link>
		<comments>http://aliceainsworth.com/?p=14#comments</comments>
		<pubDate>Thu, 16 Jul 2009 22:49:55 +0000</pubDate>
		<dc:creator>Alice Ainsworth</dc:creator>
				<category><![CDATA[Social media]]></category>
		<category><![CDATA[common sense]]></category>
		<category><![CDATA[elections]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[policy]]></category>
		<category><![CDATA[purdah]]></category>

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		<description><![CDATA[When you&#8217;re representing your organisation through social media a bit of common sense goes a long way. But when there are a few of you involved it can be useful to have to have some guidelines in place.
We don&#8217;t have an official policy at Southwark Council but these are the headline principles I share with [...]]]></description>
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